Oregon Tradeswomen is Made For This
Made For This is a new initiative coming from KGW, Portland’s local NBC channel, that aims to highlight career options in the skilled trades! After decades of societal messaging that reinforces the idea that going to college is the only way to start a good career, KGW is working to change that narrative by promoting alternative pathways to meaningful careers such as pre-apprenticeship and registered apprenticeship. These career pathways offer transferable skills, paid on-the-job training, and come without the burden of college debt.
Through a partnership with Oregon’s Bureau of Labor and Industry (BOLI) and the Oregon Department of Transportation (ODOT), Oregon Tradeswomen was given the spotlight to feature our Trades and Apprenticeship Career Class (TACC) and one of our successful pre-apprenticeship graduates for Made For This.
Our first venture with Made For This was a promotional video that featured union Laborer with LiUNA Local 737 Kaysha Yarnell. Kaysha is an Oregon Tradeswomen graduate who recently completed her apprenticeship with LiUNA. We had a lot of fun filming Kaysha at the Laborer’s Training Center as she works alongside her fellow Laborers. Watch Kaysha’s video…
Oregon Tradeswomen staff was also invited to join host Lacey Evans on Hello Rose City, KGW’s morning show highlighting the latest trends in Oregon and SW Washington. Our Training Manager Zoe Stansbury and Admissions Coordinator Elle Madison went live on August 21st to spread the word about Oregon Tradeswomen’s TACC program and how TACC can help women jumpstart their careers in the skilled trades. Check out Oregon Tradeswomen on Hello Rose City…
We are so grateful to BOLI, ODOT, and KGW for the opportunity to highlight the work we do at Oregon Tradeswomen and give visibility to women in the trades. With this industry being disproportionately male-dominated, every ounce of representation makes a huge difference to show that women are Made For This!